Ah, March Madness—the time of year when college basketball reigns supreme, and fans everywhere are glued to their screens, hoping their brackets don’t bust. But while you’re caught up in the hoopla, have you ever considered the madness lurking in your wallet? Yes, we’re talking about those unused gift cards gathering dust. Let’s dive into the stats, the risks, and how Prepaid2Cash can help you score big.

The Full-Court Press of Unused Gift Cards
Believe it or not, Americans are sitting on a treasure trove of unused gift cards. A recent survey revealed that 43% of U.S. adults have at least one unredeemed gift card, with an average value of $244 per person. That’s a staggering $27 billion nationwide just waiting to be spent.
Why the benchwarmer status for these cards? The reasons vary:
- Forgetfulness: About a third of consumers admit they simply forgot about their gift cards.
- Expiration: Over 20% reported that their gift cards expired before they could use them.
- Lost Cards: 27% of people have lost at least one gift card in their lifetime.
When Companies Call a Timeout: The Risk of Business Closures
Holding onto gift cards for too long can be risky, especially if the issuing retailer faces financial troubles. For instance, JOANN Fabric and Crafts filed for bankruptcy in January 2025 and announced the closure of 850 locations. Customers were informed that gift cards would no longer be accepted after February 28, leaving many with worthless plastic.
Similarly, TGI Friday’s bankruptcy left $50 million in outstanding gift cards in limbo, highlighting the uncertainty consumers face when businesses shutter.
The Game Plan: Don’t Let Your Gift Cards Ride the Bench
To avoid the risk of losing the value of your gift cards due to expiration or business closures, it’s crucial to act promptly. Here are some strategies:
- Use Them Quickly: Treat gift cards like cash and prioritize using them for your purchases.
- Stay Informed: Keep an eye on the financial health of retailers whose gift cards you hold.
- Convert to Cash: Services like Prepaid2Cash allow you to convert your unused gift cards into cash, providing flexibility and security.
Prepaid2Cash: Your MVP in the Gift Card Game
At Prepaid2Cash, we understand the frustration of unused gift cards. Our platform offers a fast, secure, and convenient way to convert your gift cards into cash, ensuring you get the full value without the risk of expiration or business closures. Don’t let your gift cards sit on the sidelines—bring them into the game and make the most of your money.
Final Buzzer
March Madness is all about seizing opportunities and making the most of every play. Apply that same mindset to your unused gift cards. With billions of dollars in unredeemed balances nationwide, it’s time to take action. Whether you use them, gift them, or convert them to cash with Prepaid2Cash, make sure your gift cards are working for you. Don’t let them become part of the madness.